Dynamic Search Ads to make your PPC efforts simpler!

Posted by Socialmbuzz
On 13th May 2015

The most important thing about advertising is that it needs to done in a circumspect manner, i.e., you need to stay updated with the developments in the advertising industry lest you lose out on crucial conversions! Even if the losses are not immediately apparent there are definitely going to be relative losses, and your contemporaries […]

Know what guarantees greater conversions with A/B Testing!

Posted by Socialmbuzz
On 29th April 2015

If you’ve been trying to get the hang of digital marketing, you’ve most probably come across the terms “A/B testing” or “Split testing” which claim to help you enhance your conversion rates. In this space we are going to analyze the concept of A/B testing, its benefits and how it works! What is A/B testing? […]

Best 3 Infographics on Google Adwords for Beginners

Posted by Socialmbuzz
On 21st April 2015

1. Your Pay-per-Click RoadMap by Effective Student Marketing: In your quest for the perfect digital marketing strategies, you probably stopped in your tracks facing your worst fears – the Jargons! Query, Keywords, Ad Groups, Quality Score – what are these?! While the terms may seem complicated, we can assure you, these are extremely simple […]

Automated bidding In Google Adwords – An underutilized help!

Posted by Socialmbuzz
On 1st April 2015

PPC advertising in most cases comes easy to users. However it is the effective management of the bidding process for any Google Adwords campaign that determines your conversion rate and ROI. While small advertisers using Google Adwords are readily able to manage their bidding campaigns, it becomes exceedingly difficult to do so as the business expands […]

Call-Only ads: Who Should Use It?

Posted by Socialmbuzz
On 29th March 2015

The businesses that are promoted and propagated through the internet are varied, and so are the ways in which the success of the same is measured. The goal of some companies is to boost traffic, for others it is to boost sales and for yet others it is to drive phone calls! For those […]

Bing Ads Can be better than Google AdWords! – 5 Compelling Reasons

Posted by Socialmbuzz
On 23rd March 2015

With its stronghold over almost 2/3rd of the advertising market, Google is undoubtedly the modern day demigod when it comes to the world of PPC ! Despite the fact that Google continues to bask in the glory of its successful and extremely popular PPC project, Google AdWords; Yahoo! Bing network also manages to grab its […]

Planning A Google AdWords Campaign ? – 4 tips you need to know!

Posted by Socialmbuzz
On 9th March 2015

Think that Google’s organic search alone can help you get qualified leads and build revenue, it’s high time that you reconsider. There is no denying the fact that appropriate content optimization and relevance is imperative to bagging that much coveted place in search engine results, but going that extra mile, read PPC, would surely help […]

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